The people who buy our books are parents, guardians, educators and relatives of 6-9-year-old children, who want to set them up for a happy and successful future. They want to empower them to choose their own journey rather than dictate or coerce. They want to help them become resourceful, creative, resilient and positive. To see obstacles as challenges to be overcome. To feel confident in their beliefs and actions. To act from a position of strength, kindness and ambition. To see the potential of what they could achieve and be excited about making it happen. To look forward to every day and make a difference with their time on earth. The people who buy our books for their kids understand the power of role models for sparking new ideas and big thinking. They know that someone’s future is only limited by their imagination. So let’s see what’s possible. It starts with a book.